One of the benefits of using online video is being able to build trust and rapport with your customers. This is done by communicating with customers on a new, interactive level. This is just as powerful as being recommended by word of mouth – someone who has had first hand experience of your product or …
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Reach out to a worldwide audience | What makes a viral video?
What is a viral video? The term ‘viral video’ is the name given to a video that has become popular on the Internet, after being shared across many websites and social networks. You will have come across it many times, probably without realising, as someone posts a new youtube video onto your Facebook wall. One …
Improve SEO and your online presence using web video
This post focuses on how using Web Video can improve your online presence and search engine rankings. For information relating to the benefits of using video, please read our other post: Video: a Marketing Tool. You probably already know what SEO is, if not, here is a quick definition from Wikipedia: Search engine optimization (SEO) …
