QR codes and Augmented Reality are something I am fascinated with. The way technology is progressing with how we access information is getting easier and more interactive. I previously looked into this in an earlier blog post called Bridging Digital and Reality, and in this post I featured an app called Aurasma. This app used …
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Tag: ‘interaction’
Using Video to Build Trust in your Brand
One of the benefits of using online video is being able to build trust and rapport with your customers. This is done by communicating with customers on a new, interactive level. This is just as powerful as being recommended by word of mouth – someone who has had first hand experience of your product or …
